About us

Welcome to the world of wonderful wines, premium spirits and craft beers - welcome to the world of Primeur Czech.

Primeur Czech Ltd. was founded in 2004 as an importer of high-quality French, Italian and Spanish wines. In 2008 we extended our portfolio with premium spirits and in 2012 we continued with craft beers from around the world.

We still specialize in Bordeaux wines with main focus on En Primeur sales.

Our company works in retail, e-commerce and wholesale. Our customers include private clients, medium-sized luxury shop chains, small and large specialized trading companies, wine stores, beer stores, specialized stores in the shopping centres, selected hotels, bars and restaurants as well as craft beer pubs. We support our sales by different kinds of promotional activities (magazine advertising, sending out newsletters and special offers, organization of tastings, both for private and corporate clientele). Our company’s headquarters are located in Prague.

Our suppliers are prestigious, respected wineries and producers from the best-known regions of France (Bordeaux, Bourgogne, Chablis, Champagne, Cognac, Provence, Rhone, Chateauneuf-du-Pape), Martinique (rum) and England and Scotland (single malt & blended whisky & beer), Belgium (beer), Holland (beer), Denmark (beer) and USA (beer).

- The producers may be diverse, but their products have several things in common – exceptional quality, extraordinary character, exquisite color, aroma and taste.

To protect these valuable qualities, we built our own custom cellars in 2010 to the strictest standards for optimal beverage storage. The wines, beers and spirits are stored in an ideal environment of the air-conditioned cellar (13°C/75 % RH), so their original characteristics are fully preserved. They never lose their unique flavors, they are known for around the world. We sincerely hope that our products, carefully selected from the world's best known and respected producers, will fulfill all your expectations and will bring you many enjoyable moments.

-Adolf Kalina
President and CEO

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